Nowadays Social Media plays an important role in our life, we are using it to keep in touch with our friends, families, businesses and make some new friends. Besides that we want to show the world what we are doing by means of posting pictures or videos. The social media tools are all very useful when we talk about business too.
A few years ago, it wasn’t that big and widely acceptable, but nowadays people are able to use it for almost anything in their daily life.
Life is dynamic, human beings and their ways of life are dynamic, so it would not be wrong to conclude social media world is dynamic. Hence, it requires a dynamic approach to understanding the tricks and rudiments of social media.
It has got to the point where it shapes our life and makes a great impact in it. For instance, social media has speedily changed the way we learn about and respond to natural disasters. After a 7.0 magnitude earthquake hit Haiti, nonprofit organisations used social media to mobilize rescue efforts and to support the community.
Similarly, when earthquake and tsunami rocked Japan on March 11, 2011, millions around the globe used it to search for family and friends, as well as get updates on a situation that was very frightening at the time, given the damage to the nuclear reactor. Similarly, in a recent New York area earthquake, residents were receiving tweets from the epicenter of the event before the tremors had reach them.
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You will agree less that the “Arab Spring” uprisings in Tunisia, Egypt, and Libya, have proven that social media can be used to transform society and politics on a global scale.
Fast forward to the US elections in 2008, 2012 and 2016 social media was widely used to organize supporters and get-out-the-vote, campaigns. This is not simply limited to the U.S. politics. In countries like Iran and Egypt, where political choice and speech are limited, organizers were able to use their influence to create exciting election results for their people. Even in the 23 February, 2019 elections in Nigeria, its tools are deployed to influence campaign to mobilise followers.
In every era, cultures go through numerous changes, and in recent years ours has been more impacted than anything else by social media. Large media companies are not likely to go away overnight, nor will the need to communicate by phone or meet people in person, but it is providing yet one more means of engaging with people on this vast planet of ours, and if used effectively can give all of us greater choice in how we live and what happens in our world.
By implication, it suffices to say social media has come to stay in our life. We must all embrace it and get skilled via SMMW19.
For you to be social media savvy and up-to-date there is the need for you to upgrade at all times. You can put or register for various internationally recognised various online trainings like the Social Media Marketing World (SMMW19), Digital Marketing Summit so on.
I think that the effects of social media have been somewhat balanced, to be honest. There are many good things about it, and many bad things. In the end, if you can keep your own life centered in reality and use social networking as a small part of it, you should be just fine.
